Kidwa Arif
Product Manager, Solution Designer
6 years of shipping user-centric products across Fintech, E-Commerce, and SaaS.
Featured Works

FINTECH & MICROFINANCE
Agami: Dashboard to Fintech Platform
Architected a core transactional engine and digital acquisition funnel, scaling a microfinance app from 300K to 1.2M users.
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WEB3 & BLOCKCHAIN
Tokenizing Physical Wealth
Led an ambitious Hyperledger platform to tokenize physical art, navigating the complexities and lessons of building frontier Web3 tech.
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B2B ENTERPRISE FINTECH
KIWA: Cloud Alternative Investments
Architected South Korea's first cloud-based alternative investment platform, translating complex financial modeling into enterprise software.
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E-COMMERCE & B2C
Daraz: Scaling the Homepage
Led the homepage experience across 5 countries for 3.5M daily users, solving the algorithmic cold-start problem and increasing CTR by 10%.
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Map loads when in view
Side Quests & Publications
Side projects, articles, and explorations.
Ezflowsim
A Process Simulator made to test the efficiency of OTT services.
What's going on with Push Notifications?
A deep dive into notification UX, user fatigue, and better engagement patterns.
Analysis of Online Real Estate in Dhaka
Scraping and analyzing local real estate trends using Python.
Applying Joel Greenblatt's Magic Formula in the DSE
Quantitative value investing analysis applied to the Dhaka Stock Exchange.
Economy, industry, and policy insights
Research and commentary on Bangladesh, from frugal innovation and RMG to stimulus and urbanization, published with LightCastle Partners.